FOR PREMIUM COACHES RUNNING PAID ADS

Your coaching is premium.Your website
should be too.

Every ad you pay for sends someone to one page. We build that page for high-ticket fitness coaches and keep it converting, so your ad spend turns into applications, not bounces.

Apply to work together

By application only. We take on a small number of coaches at a time.

THE PAGE DECIDES

Your ad gets the click. Your page decides whether it was worth paying for.

Every creative you test, every audience and every hook ends in the same place: your landing page. It’s the one part of the funnel every paying visitor sees.

Meta says it directly:

“Ads with a lower-quality ranking tend to cost more, which may reduce distribution of the ads and lead to fewer results.”

“Do not use low-quality attributes in your ads and post-click experiences, including landing pages.”

Meta Business Help Centre, About ad quality

A weak page doesn’t only lose the visitor. It makes every ad that points at it cost more.

SOUND FAMILIAR?

You’re testing your ads.
Nobody is testing your page.

The problem isn’t your coaching or your ads. It’s the one page between them.

See how we fix it
01

You keep changing the ad, and the results barely move.

New hooks, new creatives, new audiences. Every test lands on the same page, so you’re really measuring the page, not the ad.

02

Your cost per lead creeps up, and you blame the creative.

A slow, generic or confusing page lowers your ad quality, and Meta charges you more for it.

03

Your programme costs thousands. Your page looks like a free PDF.

A founder or executive decides in seconds whether you’re premium. A link-in-bio template makes that decision for them.

04

People apply, then go quiet.

The form works, but nothing happens after it: no booking straight away, no reminder, no follow-up while you’re coaching.

THE SERVICE

Built around your offer.
Improved as you grow.

Start with a custom landing page. Keep it sharp with a focused monthly service.

Ad creation, ad management and ad spend are separate. Our job is the page and everything after the click.

See if we’re a good fit
01

A page built for your programme

Your offer in your clients’ words, a fast mobile page, and an application flow that sorts serious buyers from browsers before they reach your calendar.

02

Ad to application, tracked

Meta Pixel and Conversions API set up properly, so you can see which ad produced which application and booked call, and Meta can optimise for buyers, not clicks.

03

Nothing slips after they apply

Booking straight after the application, email and text reminders so calls happen, and a ping to your phone when a strong applicant comes in.

04

A weekly check-in, a monthly report

We review the page’s numbers with you, agree the next improvement and make it. Every form, booking and tracking event is checked so nothing quietly breaks.

WEBSITE PREVIEWS

See the pages
in action.

Explore the layout, typography and flow. Faces, names and identifying details are blurred.

EXAMPLE 01Scroll-through preview · 21 seconds

HOW IT WORKS

After you apply.

A short, clear process. You keep running your ads; we take care of the page and everything after the click.

01

Application

You tell us about your offer, your ads and your current page.

02

Review

We look at your current page and ad funnel before we speak.

03

Call

We walk you through what we’d change, and talk through the right structure for your business.

04

Build

Your page, application flow and tracking, ready to take your ad traffic.

05

Improve

Weekly check-ins, monthly reports and steady improvements.

A LONGER-TERM PARTNERSHIP

Let’s see if
we’re a good fit.

Good work starts with understanding your business. Tell us where you are now and where you’d like to take your coaching.

Our focus is your website and its performance. Ad creation, ad management and ad spend are separate.

Your business, understood

Share your offer, goals, current website and growth plans so we can see what you need.

A view beyond the launch

We’re looking to build a long-term working relationship, with clear conversations and focused improvements as your business evolves.

A considered next step

We’ll review your application and talk with you about whether our approach and your needs are a good match.

Tell us about your business

QUESTIONS

FAQ

Do you run my ads?

No. You or your media buyer keep running them. We make sure the page they send people to converts and tracks properly.

I already have a website. Why would I need this?

Most coach websites are built to describe the coach. An ad landing page has one job: turn a paid click into an application. They’re different pages.

What does it cost?

It depends on what your business needs. We talk it through with you on the call, once we’ve looked at your current page and funnel.

Who owns the page?

You do. The page, the domain and the data are yours.

Who is this not for?

Coaches who aren’t running paid traffic yet, or who sell low-ticket programmes. This is built for coaches who spend money to reach people.

WORK TOGETHER

Let’s see if
we’re a good fit.

Tell us about your offer, your ads and where your page is letting you down. We review every application personally.

All six questions are required.

A website link or @Instagram handle.
A sentence or two is enough.
Your one-time website project budget. Excludes ad spend.

We reply personally, usually within one business day.